Shopify migration guide: move your store to Mtrix in a week
Every Shopify claim on this page was read from Shopify's own help pages and changelog, with the read date attached. Every Mtrix migration fact was confirmed by the Mtrix team on 26–28 July 2026.
This is a guide to moving a store onto Mtrix; if you're still choosing between platforms, start with the six real Shopify alternatives instead.
The short version
Most Shopify migration guides are checklists for work you'll do yourself. This one is short, because on Mtrix the platform does the moving: you hand over a GitHub repo or your store's URL, the import brings the pages, products, orders and customers across, a human finishes the setup with you, and the store is live within one week — guaranteed, even for the most complex stores. The migration costs nothing on top of the subscription.
The pages ranking for this search are mostly migration services — LiteExtension, Cart2Cart — whose product is moving your data from one cart to another. That's useful if you already have the destination built. Mtrix is the destination, and the move is part of the product.
First: are you sure you need to move?
An honest migration guide starts here, because replatforming for the wrong reason is the most expensive way to not fix a problem.
Stay on Shopify if the apps, the checkout and the POS are why you're there. Thousands of third-party apps, a checkout that has survived a decade of BFCMs, physical retail on the same bill — nothing in this guide replaces those, and Mtrix has no app marketplace and no POS. And Shopify can test more than it used to: since 5 June 2026, Rollouts can A/B test whole themes and checkout configurations on the Grow plan or higher. If one configuration swap a quarter is your testing cadence, you don't need to leave.
And if your problem is measurement, not the platform, don't move at all. Mtrix installs on the Shopify store you keep — an npm package or one CDN script — and runs experiments, session replay, analytics, error tracking and real-user performance monitoring right there, with your first test live in about five minutes. The builder, price testing and the native checkout come when the store moves; the measurement doesn't make you wait.
Move when the platform itself is the constraint: when every change queues for a developer, when the app stack costs more than it answers, and when element-level testing, audience targeting and server-side bucketing are the program you actually want to run.
The three ways in — and what each asks of you
- GitHub repo — the preferred route. Invite Mtrix to the repository and the import works from your actual build: theme code, templates, structure. This is the highest-fidelity path.
- Your store's URL. No repo to give? Mtrix's own scrapers pull the live site. You provide a web address; that is the entire ask.
- Figma. For a brand using the move to redesign rather than reproduce — Mtrix imports layouts and components straight from the file.
That's the full list of what you supply. There is no export ritual, no CSV formatting weekend, and no theme rebuild quote to collect.
What carries over — the actual checklist
| What | How it moves |
|---|---|
| Pages and design | Imported from the repo or the live site; a human finishes what the import starts, and you review it on staging before anything goes live |
| Products, variants, inventory | Modelled natively in Mtrix — catalog editing lives in the platform, and product data flows to your pages, tests and revenue reports |
| Orders and customers | Both transfer. Past orders and customer records are imported during setup, so day one starts with your history, not a blank chart |
| SEO | Meta titles and descriptions, canonicals, structured data and the sitemap are user-editable; redirects are set up so rankings follow the store |
| Domain and SSL | Included. DNS moves last, after you've reviewed the store on staging |
| Currencies, languages, tax | Multi-currency, multi-language and tax handling are supported natively |
| Apps, subscriptions, custom checkout code | The jobs they do are supported natively in Mtrix — and your specific stack is mapped one-for-one on the migration call, before you commit to anything |
| Payments | Keep taking payment the way you do today: Mtrix's checkout supports Stripe, Braintree/PayPal, Shopify Payments, iyzico, Mollie and Klarna — or keep your existing checkout entirely, and A/B test one against the other |
One row deserves the extra sentence, because it's the one every switcher worries about: the app stack. Nobody can promise that twenty apps map to twenty features from a web page, and this page won't. What Mtrix does instead is map it with you on the call — subscriptions, loyalty, reviews, the custom checkout scripts — before you've committed anything. You'll know what maps to what while leaving is still free.
How long a Shopify migration takes
Within one week. Guaranteed — and that's the ceiling, not the average.
Most stores complete without the Mtrix team touching them at all: the import runs from the repo or the URL, and what lands is a working store. When a store is complex enough to need hands — layered theme customisations, deep app integrations — a human finishes the setup with you, and even those stores are live within the week.
You review everything on a staging environment before DNS moves. The store you're running today keeps running until the moment the new one takes over.
What a Shopify migration costs
The move itself: nothing. The import and the human-finished setup are included in the subscription. There is no migration fee, no per-entity data-transfer pricing, and no agency rebuild quote — the line items that make up most of what "shopify migration cost" searches actually find.
The bill after the move is a different shape. No Shopify plan. No third-party transaction fee to the platform — Mtrix takes no cut of a sale; you pay your payment processor and nothing else. And no stack of measurement subscriptions on top, because the testing, replay, analytics, heatmaps and error tracking are the platform. What that stack costs to assemble separately is itemised in what a Shopify CRO stack actually costs.
And the honest part: Mtrix is not the cheap way out of Shopify. Pricing is flat across tiers, not metered on sessions or orders, and it's a platform-tier number — if you're leaving Shopify to spend less on the subscription line, this is the wrong destination. It's built for brands where a point of conversion is worth more than the subscription. The first month is free, no credit card, full platform — and pricing is a conversation, not a table on this page.
If the checkout deadline is why you're reading this
There's a date attached to staying put. On 26 August 2026, non-Plus stores lose what Additional Scripts and app script tags did on the Thank you and Order status pages. The Additional Scripts box has been view-only since 28 August 2025, and Shopify Scripts stopped working on 30 June 2026. If your post-purchase tracking or checkout customisation lives in those surfaces, you're rebuilding it somewhere this summer — the full picture is in the checkout extensibility deadline guide.
Rebuilding is the moment to ask where it should live. On Mtrix, checkout is not a locked surface: run the native checkout, or keep your own, and A/B test one against the other. Across Mtrix's own clients' tests, the built-in checkout converted 14% better.*
Who should stay on Shopify
- Brands whose operation runs on the app ecosystem. If five niche apps are load-bearing and irreplaceable, the marketplace is a real reason to stay — Mtrix doesn't have one.
- Brands with physical retail. Shopify's POS is genuinely good and Mtrix has no POS at all.
- Anyone inside peak season. Nobody has ever been glad they replatformed in Q4. The week is guaranteed; your calendar still gets a vote.
- Price-shoppers. If the goal is a smaller platform bill, stay on Shopify's lower tiers — they're excellent value, and Mtrix isn't competing with them.
FAQ
How long does a Shopify migration take?
What does it cost to migrate from Shopify?
Does order and customer history transfer?
Can I keep Shopify Payments?
What happens to my apps?
Do I have to leave Shopify to use Mtrix?
Move it in a week
Hand over a repo or a URL. Review the store on staging. Go live inside a week — with your orders, your customers and your rankings intact.
Measured across 350,000+ sessions, tested side by side against Shopify's checkout in the same period, over two years of tests. Mtrix's own client results, not a guarantee of what a new store will see.